Hudson Rio
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The Trance Logo

  The Trance  is a theater group located in Chicago. This a quick look at the process of how I designed their logo.

The Trance is a theater group located in Chicago. This a quick look at the process of how I designed their logo.

 I explored a variety of logo designs drawing inspiration from hypnotism, collaboration, thinking “outside the box”, and trying to evoke an other-worldly feeling.

I explored a variety of logo designs drawing inspiration from hypnotism, collaboration, thinking “outside the box”, and trying to evoke an other-worldly feeling.

 The final design is a bold, recognizable logo with a backwards “N” that gives the viewer a feeling that something is “off” - almost as if they were entranced.

The final design is a bold, recognizable logo with a backwards “N” that gives the viewer a feeling that something is “off” - almost as if they were entranced.

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